Milan Design Week just started, and every design interested person in the world is there. Not me though, I stayed at home, busy working on my next book. Luckily, social media and blogs are overflowing with news from the fair, so I feel like I have a pretty good idea of what is going on there anyway. I’ll leave the reporting to the ones who are actually there, but this looked to interesting not to share. And it ties in with yesterday’s pink post really well…
Atelier Biagetti invites people to take sanctuary from an over-sexualised world inside a surreal clinic featuring pastel pink furniture, clinical curtains and attendants in nurse’s outfits. Milanese designer Alberto Biagetti and artist Laura Baldassari described their No Sex exhibition as ”a sort of innocent pleasure house or even a happy clinic” where people might go to receive treatments or cures to reestablish their sexual equilibrium.
”It could be a ‘detox’ treatment or even a ‘retox’, it depends on each individual,” Biagetti told Dezeen. ”It could simply be a place to cleanse oneself of the external bombardment of sexual references from the media.”